This work advances towards an increased understanding of moral
disengagement and individual differences in the maintenance of
widespread and cherished harmful behaviors. Drawing on meat consumption
and substitution as an opportunity to study the process of moral
self-regulation in situ, it presents a measure of selective deactivation
of moral self-regulatory processes when considering the impact of meat
consumption (i.e. the Moral Disengagement in Meat Questionnaire —
MDMQ). The MDMQ …
